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CMO / Marketing · Multiple locations · Fully Remote

SEO Team Lead

Overview:

SOFTSWISS is looking for SEO Team Lead to manage a team of SEO Specialists and Link Builders, drive the SEO function forward, oversee key performance indicators, and ensure sustainable growth in organic search visibility.

Key responsibilities:

  • Manage a team of SEO Specialists and Link Builders: plan workloads, delegate tasks, track progress, and ensure high-quality execution

  • Participate in weekly sprint planning and assign tasks related to research, link building, web development, copywriting, and other SEO activities

  • Coordinate SEO reporting and KPI tracking for the team and the Head of Content Marketing

  • Regularly review, crawl, and audit company websites to maintain their technical health

  • Monitor target keyword rankings and take action to maintain and improve search visibility

  • Analyze competitor websites and share relevant insights with stakeholders

  • Monitor major Google algorithm updates and keep the team informed about upcoming changes, risks, and action plans

  • Lead the bi-weekly SEO Sync with the CMT, DMT, and R&A teams

  • Participate in ad hoc research initiatives and special SEO projects

  • Participate in the hiring and onboarding of new SEO Team members

  • Improve team processes, cross-functional collaboration, and the overall effectiveness of SEO operations

Required Experience:

  • 5+ years of experience in SEO, up to 2 years of experience managing an SEO team

  • Strong understanding of SEO and SEM principles

  • Intermediate to advanced project management skills

  • Strong analytical and problem-solving skills

  • Hands-on experience with SEO tools such as Semrush, Ahrefs, SE Ranking or similar platforms

  • Experience with project management tools such as Jira, Asana, Trello, or similar

  • Experience with analytics and search tools, including GA4, Looker, and Google Search Console

  • Basic knowledge of Google Ads and HTML

  • Confident use of Google Workspace, including email and writing tools

  • Knowledge of ChatGPT and Generative Search Experience principles is a plus

  • English proficiency at B1 level or higher

Nice to have:

  • Relevant SEO certification

  • Knowledge of additional languages: Spanish, Portuguese

  • Experience working with WordPress.

Our Benefits:

  • Private health insurance

  • Sports benefits

  • Comprehensive Mental Health Program

  • Free English lessons (online)

  • Local language courses

  • Paid time off

  • Maternity leave support

  • Referral program rewards

  • Upskilling, internal workshops, and participation in professional conferences and corporate events

Department
CMO / Marketing
Locations
Warsaw, Poland, T'bilisi, Georgia, Lithuania, Poznan, Poland, Belgrade, Serbia
Remote status
Fully Remote
Employment type
Full-time
Picture of Vika Kunitskaya
Contact Vika Kunitskaya Talent Acquisition Partner – CHRO / HR Team
CMO / Marketing · Multiple locations · Fully Remote

SEO Team Lead

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